Apple held its "Surprise and Shine" event on September 9, 2026, unveiling the iPhone 18 Pro and Pro Max, its first foldable smartphone (iPhone Duo, starting at $2,000), new Apple Watch models with health features, AirPods 5, and iOS 27 under new CEO John Ternus. The foldable device is expected to cost over $2,550, making it potentially the most expensive iPhone ever.
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Apple’s annual hardware launch event may feel different as the company welcomes a new CEO alongside a folding iPhone.
Apple’s annual hardware launch event may feel different as the company welcomes a new CEO alongside a folding iPhone.
Apple's 'Surprise and Shine' event on September 9, 2026, will unveil the iPhone 18 series. The company is also launching its first foldable smartphone, the iPhone Ultra, with a large display. New Apple Watch Series 12 and Ultra 4 models are expected alongside updated AirPods. The event marks the first major public appearance for Apple's new CEO, John Ternus.
Apple's Surprise and Shine event on September 9 is expected to bring the iPhone Ultra, the company's first foldable iPhone. IDC puts its average selling price above $2,550, or roughly Rs 2.25 lakh, with top storage variants crossing $3,000. Here is what the iPhone Ultra price, specs, 7.8-inch folding display and supply constraints look like ahead of launch, and why the memory shortage is pushing e
Fans of the company’s products widely believe it will unveil a folding smartphone at its annual launch event on Wednesday.
Apple's annual iPhone event will stream live on September 9 at 10 AM PDT, and we're expecting big news.
Apple's annual iPhone event will stream live on September 9 at 10 AM PDT, and we're expecting big news. https:// techcrunch.com/2026/09/08/how- to-watch-apples-foldable-iphone-announcement/?utm_source=dlvr.it&utm_medium=mastodon
Apple's "Surprise and Shine" event today will unveil the iPhone 18 Pro and Pro Max. The company's first foldable iPhone, possibly named iPhone Ultra, is also expected. New Apple Watch and AirPods models are anticipated alongside potential smart-home products. The event begins at 10:30 pm IST and will be streamed online. Preorders for new iPhones may start September 12, with sales on September 18.
With only a few hours left until the first iPhone launch event since John Ternus took over as the CEO of Apple, Bloomberg reporter Mark Gurman says the name of the company's long-rumored folding phone is the iPhone Duo. The midnight report suggests it will have a price starting at $2,000 for a model with […]
Apple’s hosting its “Surprise and shine” launch event on September 9th at 1PM ET / 10AM PT, where it’s expected to announce the first phones in its iPhone 18 lineup — including Apple’s first foldable, the rumored “iPhone Duo.” This event will also be John Ternus’ first as Apple’s CEO after taking over for Tim […]
Apple's September 2026 event was bigger than a new iPhone: the foldable Duo, iPhone 18 Pro, smarter Apple Watch, AirPods 5, iOS 27, and Health app all point to a more connected AI ecosystem. https:// saganote.com/s/cd5wljr