A federal judge ruled on September 2, 2026, that Google does not need to break up its advertising technology business following a finding that the company held an illegal monopoly. Instead, the judge ordered operational changes to address antitrust concerns without a forced divestiture.
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In a long awaited ruling, the judge said Google must make some changes to its ad tech business to handle antitrust issues, but did not disclose the measures publicly.
A federal judge ruled Wednesday that Google does not have to break up its advertising technology business after finding last year that the search giant held an illegal monopoly over the industry. U.S. District Judge Leonie Brinkema rejected the Department of Justice’s (DOJ) request to force Google to sell off its AdX exchange business, which...
this outlet adds: judge, ruled, must, make, changes, address, advertising, technology
Justice Department had argued Google could not be trusted to run the online advertising exchange.
Google has dodged an effort to break up its ad business, but a judge said Wednesday that the company will need to adjust its business to benefit competitors.
Google has dodged an effort to break up its ad business, but a judge said Wednesday that the company will need to adjust its business to benefit competitors. https:// techcrunch.com/2026/09/02/goog le-spared-from-ad-business-breakup-but-judge-orders-changes-to-how-it-operates/?utm_source=dlvr.it&utm_medium=mastodon