U.S. District Judge Leonie Brinkema rejected the Justice Department's request to force Alphabet's Google to sell its AdX online advertising exchange, instead ordering behavioral remedies that require Google's ad tools to interoperate with competitors' systems. The ruling was issued on September 2, 2026.
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Alphabet Inc.’s Google doesn’t have to sell off its advertising exchange and instead must make its ad tech tools work with those operated by rivals, a federal judge ruled Wednesday, in a move that saves the tech giant from a second bid to force a breakup.
A US federal judge rules that Google does not have to sell off its ad exchange and instead must make its ad tech tools work with those operated by rivals (Leah Nylen/Bloomberg) https://www. bloomberg.com/news/articles/20 26-09-02/google-avoids-ad-exchange-sale-as-judge-orders-tech-integration http:// mediagazer.com/260902/p10#a260 902p10
U.S. District Judge Leonie Brinkema in Alexandria, Virginia, rejected the Justice Department’s request to force Alphabet’s Google to sell its AdX online advertising exchange and ordered changes to how Google operates in digital advertising markets [theguardian.com#1][abcnews.com#1][techcrunch.com#1][enca.com#1]. The ruling followed Brinkema’s April 2025 finding that Google held illegal monopolies
The Google ad tech ruling spares AdX from a forced sale, with Judge Brinkema ordering behavioral remedies that open Google's ad tools to competitors. # Google # AdX # Antitrust # AdTech # HeaderBidding https:// securityexpress.info/google-ad x-antitrust-ruling/?utm_source=mastodon&utm_medium=jetpack_social