The unexpected is not a planning failure. It is the normal condition of the market. Good strategy creates enough stability to act—and enough flexibility to exploit change. Full essay: businessischess.substack.com/p/how-we-sho... 8/8 Plans are hypotheses, not prophecies
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The unexpected is not a planning failure. It is the normal condition of the market. Good strategy creates enough stability to act—and enough flexibility to exploit change. Full essay: businessischess.substack.com/p/how-we-sho... 8/8 Plans are hypotheses, not prophecies