MIT Technology Review reported on August 20, 2026, how generative AI is enabling sophisticated market models in industries like aviation to optimize pricing and customer yield. Social media commentators warned this represents a form of automated value extraction that consumers may not easily detect or counter.
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Each day, an airline transports tens of thousands of passengers on hundreds of flights. Often these are not straightforward point-to-point routes, with passengers requiring multiple connections. The airline can consider potentially hundreds of variables to price each of these journeys: demand, season, time of day, current events, global markets, and competitor airline activity to name…
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